“I do not succeed because I am a woman, I succeed because I can, I succeed because it is my time.”
The company took its name ERA BY DJ ZINHLE from the word “era’, which is a date or an event forming the beginning of any distinctive period, completing the name is Ntombezinhle Jiyane’s DJ name who is the founder and is more popularly known as DJ Zinhle.
ERA is not just a watch but a message of encouragement to every women about the endless possibilities that exist for them in our times. ERA is a reminder that there is no better time than now to achieve everything you have always dreamed about.
We have seen many international stars come up with ways to extend their brands by putting their names and endorsing products but DJ Zinhle had to personally work on the designs, travel internationally to meet with manufactures and work on the brand story.
“I wanted to create more than just a product with my name on it, I wanted to create something special, something that will inspire people to be the best they can be, that is why I have been involved in the whole process”, says the DJ.